The proven way to build a
financially stable career in music

You don’t have to rely on luck, labels, or algorithms to make a full-time income as a music producer. 

This 6 week personal coaching program is designed to give you an actionable and customized roadmap to
turn your music skills into a stable income you fully control.

Get my best advice for free

Join other music producers and learn how to grow
your music income in only 4 minutes per week.

    “I 2x’ed my income and social media performance”

    "Since I launched I've pretty much 2X all the metrics I track.
    Whether that's sales or social media metrics, it's all going up.
    So thanks for all your help it's really appreciated and
    opened my mind into new ways of thinking."
    Brendan
    Music Production Coach & Founder of Serotonin Studio

    You’re really good at producing music,
    but supporting your life just from music isn’t easy.

    If this whole business thing is overwhelming you, you’re not alone.

    Let’s be honest, as creatives we would like to work on our music all the time.
    And when you are a music producer or musician trying to make a living, you are by default a small business owner.  

    But as creatives we often feel like taking on this business identity
    is against our personality. 

    After speaking with many music producers and hearing from past clients,
    I’ve learned it’s common for music makers like yourself to struggle with:


    Hard to focus and prioritize:
    They’re working constantly but still unsure if they’re doing the right things. Everything feels important, but you have no idea where to start, or if any of it’s actually working.


    No financial stability:
    They know they have skills, but they don’t know how to turn them into predictable income. So they’re stuck living month to month.


    The social media grind: They didn’t get into music to become a marketer. They don’t know what actually works, and feel tired of acting like an influencer.  


    Burnt out from hustling 24/7: 
    They’ve been told that “just getting good and staying consistent” is enough. But now they’re sacrificing holidays and mental health without seeing real progress.


    Scared of wasted potential:
    They’re afraid that if they don’t figure this out soon, they’ll miss their shot. And the idea of spending the rest of life stuck in a draining, unfulfilling 9–5 feels soul-crushing.


    Feeling alone:
    There’s tons of content on how to make music—but almost no clear roadmap for how to make money from it. There’s no one to ask or a real support system for people making money from music.


    Maybe you can relate to some (or even most!) of these common struggles.

    I checked all of these boxes, too. 

    And while I was figuring out how to get food on the table, I saw friends getting promoted and buying homes while I felt like I was going nowhere.

    If we haven’t met before – hi, my name’s Chris 👋

    Over the past 8 years, I was a touring house and techno DJ and event organizer in Berlin. A few years ago, I started my own journey as a music producer. 


    At that time, I worked as a content creator and strategy consultant helping big brands to grow online. While I wanted to focus 100% of my time and energy on my music, it couldn’t give me the financial stability and control I needed. 

    I made the soul crushing decion to quit DJing and promoting and submitted to the grown up world to double down on my marketing agency. 


    I’d already worked with companies like Porsche, Casio, and Volt, supporting with their content and strategy.
    But it still didn’t feel aligned with who I was.


    After years of switching between music and business, I made a simple but powerful discovery that changed everything.


    I realized that making a living from music is just like building any other kind of business:

    🧠If you want to make money from your music and get people to your shows, you need a strong brand

    🧠If you want to sell samples or courses, you have an ecommerce business

    🧠If you’re an audio engineer, coach, or ghost producer, you have a service business


    The problem is, musicians often don’t think about themselves as business owners. They look to producers who made it as a template for success, without following a system and understanding the business fundamentals. 

    So they get stuck chasing trends, jumping from one thing to the next without knowing if it’s leading anywhere. 


    I interviewed and analysed hundreds of music producers and music brands to see how they’ve built a fulfilling and stable career, combined it with my business experience, and created this program. 

    Full-Time Musicmaker is the system that I wish I had years ago when I didn’t know how to turn skills and random income into an actual career. 

    “He understands the art and business side of music”

    Daniel Jaeger
    Analog Mixing & Mastering Engineer
    Tech House Producer/ DJ

    “Before the program, everything was just in my head, and I didn’t know where to begin.

    Getting feedback from someone who understands both the business side and me as an artist was very valuable.
    You got where I want to go, creatively and professionally.

    You helped me see what sets me apart and how to position myself. Now I know what my strength is, where to start, and I  have a clear structure to follow.

    The templates and frameworks for my website were also very helpful and time-saving.”

    How to ACTUALLY make a reliable income with music

    There are three things you need to build a stable career in music:

     

    1. Clarity – Know what kind of career you actually want (and what’s getting in the way).

       

    2. Focus – Pick the income streams that make sense for your skills and lifestyle.

       

    3. Action – Build a system that connects your music, content, offers, and audience, and ditch the stuff that burns you out. 



    One way to get there is to spend years of trial and error and analyze others to figure out what works and what doesn’t. 


    But luckily, you don’t have to do that because I’ve already done it for you. 


    Full-Time Musicmaker is a consulting program with a full guide on how to ignore time-wasting tasks and only take actions that move the needle for growth.


    It gives you the clarity, structure, and support you need to finally build a real business around your music.


    Enroll for Full-Time Musicmaker today so you can:

    ✅ Get a personalized roadmap that shows you exactly what to focus on to grow your music income without burning out.


    ✅ Show up online and build a business in a way that feels aligned with your artist identity.

    ✅ Create engaging, high-quality content with easy-to-use plug and play tools and templates.


    ✅ Build a stable income around your skills, whether you offer mixing, coaching, samples, or want to make money from your music itself.


    ✅ Stop second-guessing yourself and know exactly what to build, post, and sell next.


    ✅ Learn how to build a valuable network of relationships that don’t rely on kissing up in the backstage  


    ✅ Build systems you can use again and again, so your growth doesn’t stop when the program ends.


    ✅ Get reliable income that gives you creative freedom and funds your passion projects. 


    And the best part?
    You don’t have to take my word for it. Just look at what some of my recent clients say.

    “I went from overwhelmed and directionless to
    having a clear, personalized roadmap .”

    Dion (MoveMINT)
    Chart topping Ghostproducer & DJ

    Before working together, I had a lot of time and effort to give and had no idea what direction to go or what’s important.

    The personalized step-by-step 3-month strategy you gave me was tailored and helped me identify where I should be putting in effort.

    You built something around me. That was really surprising and super appreciated.

    Your knowledge of the industry was obvious, and the way you broke things down that I already knew but couldn’t structure made it very clear what to do next.

    You gave me a path. That gave me trust. Now I have direction and confidence.

    Instead of guessing what might work, I know exactly what to focus on to build a stable income with my music.

    Here's what you'll get

    This is not a pre-recorded course or plug and play solution. 

    Since every musician has a different background, goals and strengths, there is no one-size-fits-all solution. 

    This is why this 1-on-1 program is highly customized for you.

    Here’s what we’ll do together:

    🎯 Build your custom strategy roadmap

    You’ll start with a 90-minute kickoff call where we map your background, goals, and skills. From there, we build a personal action plan that shows you exactly what to focus on and what to ignore.

    💼 Turn your skills into reliable income

    Whether you’re mixing, coaching, selling samples, or making music, I’ll help you find the income path that fits your skill set and lifestyle and show you how to package it into an offer people want to buy.

    🌐 Create a strong foundation

    We’ll set up the core infrastructure every music-focused creator needs to get discovered, build credibility, and turn attention into fans and customers. Your online profiles and website won’t feel random or half-finished—they’ll clearly show who you are and what you offer.

    🎥 Create content without burning out

    No need to become a video editor or influencer. Use simple templates, filming guides, and storytelling tools for Instagram, YouTube, and email.

    🤝 Grow a strong network in the music scene

    Learn how to build real relationships that turn into opportunities, collaborations, and referrals (and don’t involve kissing up in the backstage).

    📣 Weekly support & feedback

    You’ll never wonder if you’re “doing it right.” With weekly check-ins and direct feedback, I’ll help you stay focused, motivated, and on track.

    Wait, there is bonuses?

    Yes, there is
    When you join Full-Time Musicmaker today, you’ll also get:

    Bonus #1

    Learn how to land brand deals even with a small following

    You’ll learn how to pitch brands the right way and show your value to music companies, even if you’re not “big” online. I’ll give you a plug-and-play media kit template and proven message scripts so you can turn your content, expertise, or gear setup into sponsorship deals. That could mean free plugins, new gear, or paid campaigns.

    Bonus #2

    Make money directly from your music

    Streaming platforms shouldn’t be the ones to decide what your music is worth. Learn how to turn your music
    and artist brand into a real income stream by leveraging tools like email, content, communities, merch, and direct sales.

    Bonus #3

    Website templates so you can launch quickly

    Create a professional website within days without a web designer using templates built specifically for musicmakers.
    Whether you’re an artist, coach, engineer, or selling your first sample pack, you can use these templates and go live.

    Bonus #4

    Workflow accelerator to save you countless hours

    Save hundreds of hours with a plug-and-play library of content frameworks, templates, and ChatGPT prompts.
    When you write posts and DMs, plan videos, or launch new offers, you’ll always have a proven starting point so you can move faster.

    Here’s how the program works

    1.

    🔍 Deep-dive kickoff call

    We’ll start with a 90-minute strategy session where you tell me about your background, strengths, and goals. Based on this foundation, I’ll create your personalized business roadmap.

    2.

    ♟️ 2. Your custom strategy

    After that, you’ll get a detailed strategy with what to focus on and how to structure your offer, content, and marketing plan based on your skills and personality.

    3.

    📝 3. Weekly to-do’s

    You’ll get tailored weekly assignments to act on your strategy step-by-step without getting overwhelmed. Every completed task moves you closer to your goals.

    4.

    💬 4. Weekly 1:1 support & review calls

    Every week, we meet to review your progress, give feedback, and course-correct where needed. You’re never left wondering what to do or if you’re on track.

    5.

    🧰 5. Templates, tools & content systems

    Throughout the program, you’ll get plug-and-play content frameworks, website and email templates, and recording guides to make implementation fast and easy.

    “This program will make a massive difference
    on how you run your music business.”

    Brendan James
    Music Production Coach
    Founder of Serotonin Studio

    I’d recommend this to every other producer. Worry about the price later. This strategy will make a massive difference to how you run your music business.

    Before working together, I was just thinking like a creative person, not a business owner.

    I found it hard to think from a marketing perspective.

    You helped me focus, simplify, and figure out how to use what I already had.

    What surprised me most was how actionable this strategy was. I thought I’d get theory, but I got a roadmap and steps I could use right away.

    Now I feel hopeful and enthusiastic and know how to position Serotonin Studio properly.”

    So it clearly worked for others,
    but will this work for me?

    Well, that depends. 

    This isn’t a magic cab ride that drops you off at a place with multiple passive income streams.  I can show you the way and give you the tools to make the way much easier. 
    You still have to show up and put in the effort to get there yourself. 

    But I will be with you every step of the way. 

    This is not for you if you…

    ❌ Think great music alone will automatically lead to success.

    ❌ Blame the algorithm, the industry, streaming platforms, or your location instead of building something you control.


    ❌ You think building a music career today is impossible unless you’re already famous or get viral on tiktok.


    ❌ You believe marketing is “selling out,” and would rather stay invisible than learn to talk about what you do.


    ❌ Don’t want to be involved in your own marketing or business.


    ❌ Aren’t willing to show up consistently or take feedback.


    ❌ Just want to “be discovered” and hope it all works out.


    ❌ Are looking for a shortcut to fame or passive income without the business part.

    This is for you if you…

    ✅ Know you have skills, and you’re done wondering how to turn them into real income.

    ✅ Are tired of working 16 hours a day without knowing if you’re moving in the right direction.


    ✅ Feel overwhelmed trying to balance music, socials and income, and want clear guidance.


    ✅ Want to build income streams you control, whether it’s coaching, samples, mixing, or music.


    ✅ Want creative freedom and know it only comes once you stop stressing about paying your bills.


    ✅ Want to build a full-time career around music with more control, structure, and stability.


    ✅ Feel overwhelmed by social media and want a plug-and-play solution with ready-to-use templates.


    ✅ Ready to take full ownership over your career in music.

    Here are my three promises to you

    🫵🏻 Built around you

    This isn’t a pre-recorded course or one-size-fits-all solution. It’s a custom strategy designed around your background, strengths, and goals.

    We start with a deep-dive kickoff call, then build a step-by-step plan tailored to you. 

    💰 Money-back guarantee

    If after the first 14 days you don’t feel like this is the direction and support you’ve been looking for, just show me you’ve completed the action steps from the first two weeks, and I’ll refund you in full.

    There’s zero risk on your end, but the potential upside is huge.

    🤝 Direct feedback and support

    You’ll never wonder if you’re “doing it right.” With weekly check-ins, direct feedback, and access to all our tools and templates, you’ll stay focused and motivated moving towards your goals.

    💥 For the price of a plugin bundle, you’ll get:

    90-Minute Deep-Dive Kickoff Call
    We map your background, strengths, and goals to create a career strategy that fits you.


    Your Custom Revenue Roadmap
    We’ll identify the right income streams for your skillset (mixing, coaching, samples, etc.) and build a plan to grow them step by step.


    Offer & Positioning Strategy
    Nail your value, price your offers, and build messaging that makes people say, “Where do I sign?”


    Website & Profile Templates
    Plug-and-play website templates built for producers, coaches, engineers, and sample shops. Look pro and go live fast so you can get paid.


    Weekly 1:1 Strategy & Feedback Calls
    Every week we’ll meet to review what you’ve done and I’ll keep you accountable and on track. You’re never left wondering what to do next.


    Easy-to-Use Content Systems & Templates

    Get proven frameworks, prompts, filming setups, and an AI-powered video editing tool that helps you create high-quality content faster without burning out.


    Creative Business Systems Vault
    Outreach templates, service pages, email flows, DM scripts, gear lists, Notion dashboards. 


    Support Between Calls
    You can always reach me via DMs and I’ll send you a text or video message back whenever you need quick feedback.


    Make Money from Your Music (DTC System)
    Learn how to sell directly to your fans and own your audience through content, merch, email, and community.


    How to Land Brand Deals (Even with a Small Following)
    Learn how to pitch brands, create a media kit, and turn your skills into free gear, sponsorships, and paid campaigns.

    Regular price = 1,997€

    Beta launch discount = 397€

    Spots are limited. I’m only offering 7 5 more spots at the beta price.

    Grab yours, that’s the lowest price it will ever be.

    “If you’re serious about turning your music
    into a business—you’ll sign up for it.

    If you’re not, maybe you’ll keep guessing. But if you are, this will give you clarity.
    Chris gives people the confidence to make a living doing what they love.”
    Dion (MoveMINT)
    Chart topping Ghostproducer & DJ